Boho Style and Fair Trade: More Than a Look, It’s a Lifestyle

When you hear the word boho, you might picture flowy fabrics, fringed details, or 1970s-inspired silhouettes. But boho is about more than style. It’s short for bohemian—a way of being that’s rooted in authenticity, creativity, openness, and a deep connection to the world around us.

Bohemians have always been the open-minded explorers, willing to embrace different cultures, challenge the status quo, and stand up for what’s right. In the 1960s and 70s, fashion became a powerful tool for protest. Hippies used their clothes as a form of resistance—standing against war, inequality, and injustice, while fighting for civil rights, women’s rights, and gay rights.

Fashion has always had the power to be more than just clothing. It can make a statement. It can be a stand.

Today’s boho style is less about loud protest and more about quiet authenticity. Instead of shouting, it whispers: be true to yourself, live consciously, and care for the collective—humans, animals, plants, and the planet we share.

You don’t need to dress head-to-toe in fringe or lace to live bohemian. Boho today is about small, intentional touches that reflect your values. It’s about expressing your creativity, honoring cultures outside your own, and making choices that support fairness and sustainability.

This is exactly where fair trade and boho meet. Both push back against the mainstream—boho resists mass-produced sameness, while fair trade stands up to fast fashion and its harm to people and the planet. Both celebrate authenticity, too. A handmade, fair trade piece carries the story of the artisan who created it, making it real, unique, and deeply human—so much richer than a mass-market “boho-inspired” knockoff. And both are grounded in values. Choosing fair trade isn’t just about style; it’s about supporting livelihoods, protecting traditions, and caring for the earth. When you add fair trade pieces to your home or wardrobe, you’re not just adding a boho touch—you’re expressing what matters most: authenticity, compassion, and beauty that truly does good.

At its heart, being bohemian isn’t about what you wear—it’s about how you live. It’s about curiosity, compassion, and the courage to stand up for something bigger than yourself.

Choosing fair trade is one way to live that bohemian spirit every day. Each item you choose carries meaning: the artisan's story, the preservation of culture, and a stand for a fairer, more sustainable world.